By & filed under Local Search, Uncategorized.

GOOGLE LAUNCHES NEW PLACE SEARCH. When over 70% of all people search online to find businesses, a number which climbs to 89% for those aged 18-24, showing up in local search results is critical. Google delivers local listings when you type in a geographic location with your search (e.g. “plumber Lancaster”) or when it thinks… Read more »

By & filed under Upcoming Technologies.

Back in September, we gave a public presentation on mobile marketing. One of the things we stressed was the importance of making sure your site was mobile ready. There are plenty of ways to do this. It is possible to do it with nothing more than a very well designed webpage (though this is much… Read more »

By & filed under Social Media.

Social Media is all about conversations and connections. Does that mean we business owners have to the discard numbers and figures we’ve always used to measure success? Last week on Twitter, Lancaster Connections Magazine (@ConnectLanc) posed the question “How often do you tweet?”.             It garnered a number of answers,… Read more »

By & filed under Events.

LANCASTER CHAMBER OF COMMERCE PROFESSIONAL DEVELOPMENT FRIDAY – INTERNET MARKETING “How to Create and Manage Your Online Reputation” 9 to 11 a.m., Southern Market Center During this session, you’ll learn how to monitor what people are saying on the Internet about you and your company; design a strategy to engage and respond effectively; triage problems… Read more »

By & filed under Events.

HACC LANCASTER – $29 6pm to 8pm on 9/27 & 10/26 The net never forgets! More importantly, people are likely to be talking about you or your business right now. Take control of your online reputation as we delve into the many facets of online discussions from review sites to Twitter, and forums to blogs…. Read more »

By & filed under Website Conversion.

I recently set up yet another Google AdWords account to test a few things out. A few days later I received an email from Google, advertising a new service they’re offering. I won’t bore you with the details, but one of the points Google made about their AdWords service was this: No risk: with AdWords you… Read more »

By & filed under Classes, Events.

What could be a better way to celebrate St. Pattie’s Day than to teach people how to make more green? Because of the popularity of our “Blogging for Fun and Profit” and “60 Minute Web MagicTM” classes that we teach at the Lancaster Public Library System, Kiwi Marketing Group has developed more offerings.  We are… Read more »

By & filed under Conference and Training.

We really did mean to post this sooner. Yes, I know, we’re bad bad marketing people, not practicing what we preach. We’re sorry. Really! Now that I’ve shown you how sufficiently contrite we are, let’s talk about our experience at Search Engine Strategies 2009 in New York city. By the way, did I mention that I’d never… Read more »